How an Air Traffic Controller Transitioned to Sales

After 12 years as an air traffic controller, I was looking at alternative fields

Training That Really Works

Clients and prospective clients sometimes see us as “naysayers” when it come

Sales Best Practice Audit


In your sales department it is rare that everything is running exactly the way you would like.
Whether you are looking to understand specific sales organisation issues and challenges, to identify opportunities for improvement, or establish how you rate against best practice, our Sales Best Practice Audit could well be just what you require.

What We Do:

  • Understand your distribution model and competitive environment.
  • Examine your current systems, processes, structure and performance levels.
  • Interview Sales Managers and a cross-section of sales personnel.
  • Observe a selection of sales personnel in their day to day work.

What You Get:

  • A documented detailed analysis of your current sales operation highlighting key strengths, issues and opportunities.
  • Prioritised potential initiatives to address the issues and opportunities identified.
  • Sales management workshop to review, discuss and explore the findings and recommendations.

Problems this helps you solve:

  • Not meeting sales targets
  • Inefficiency
  • Not winning often enough
  • Customer churn
  • Sales staff churn

How Long it Takes:

  • 14 days


  • $15,000 – $25,000 (Ex GST)